Register with Google via the little Sign In button at
the top right of the search engine screen. Via this account you can set up
things like gmail. An important aspect for us, however, is the Google books
affiliation that is offered. You can register yourself as an author and
include the ISBN of your book. From this you can link to purchase sites etc.
I am still not clear how useful this is, except that linking to Google can
do no harm! There is also an area called Web Master Tools which have some
very useful bits of software that allow you to enhance your site and monitor
more closely how it indexed or located.
Editred
Editred is an example of a writers’ blog site. Search
for “Writer blog” or “writer resource” or anything similar to locate these
sites. Usually they ask you to pay if you want to use all the facilities,
but what we are interested in to start with is merely to make a page for
ourselves, include a description of the book and some extracts, have it
indexed and then create links to and from our main site. There are many of
these sites, but not thousands.
Ezine article sites
There are many sites that provide libraries of
off-the-shelf articles aimed at blog or ezine publishers who want to fill up
their respective publications. You can join for free, publish your articles
and hope that someone likes them enough to publish them more widely. Include
your bio with a reference to your book and a link to your website, of
course.
